October, 28. & 29. from 9am until 5pm
In Kooperation mit der BSJK Berliner Schule für
Journalismus und Kommunikation GmbH
The world is changing faster by the day, so do the challenges in the newsrooms. How can the media stay (or become) lighttowers in the growing flood of information? How can they better connect to their customers? How can they define, what their audiences really like to know?
How can they better understand the problems that really concern their readers or listeners - and become part of the solutions? Media and Journalists who want to find convincing and creative answers to those questions need to break free from conventional journalistic thinking.
Our 2 days Design Thinking Bootcamp (taught in English) offers ways to opening up the creativity of participants and help them to develope a more innovative approach to their daily challenges. Design Thinking is a process which not only US-media but also creative enterprises in Silicon Valley have discovered and adopted to create products focused on users.
Our teaching team has outstanding experiences in creating modern innovative processes in media.
award-winning journalist, has successfully finished
the John S. Knight Journalism Fellowship at Stanford University. At Stanford he participated in several innovative classes at the famous d.School. He is one of the best known journalists in Hungary, worked intensively on investigative projects and is the author of several books.
media and innovation consultant, is CEO of
”The Engagement Lab” and Co-Founder of derStandart.at, Austria’s leading quality news platform. 2011/2012 he completed a research residency as a Knight Fellowship affiliate. At Stanford he broadened his knowledge
in the field of digital innovation and focused on innovation management.
BSJK, Knesebeckstraße 74, 2. Etage, 10623 Berlin
Über diese Schaltfläche gelangen Sie auf das Anmelde-Formular der BSJK.
Denn die BJS kooperiert bei diesem Seminar mit ihrer Partnerin,
der BSJK Berliner Schule für Journalismus und Kommunikation GmbH.